DVD Cover Research - The Firm

Another film which i am evaluating is also from a period set back from years ago around the 1980's. The cover itself is very simple allthough very affective. The images have been inverted into a cartoonised image and portrayed on a white background to make them stand out. The colours used are all very bright which contrast with the plain white background. Both of these factors look very affective as it stands out among other dvd covers. Although there the only image on the cover is of 7 males small body shots, presented on a plain background you would think it would appear to be plain and boring. But the way the characters are presented by their stance and facial expressions different techniques are brought in which take away the plain film and catch your eye making you want to watch the film.
The characters appear to be in a gang all lined up and looking as though they are walking towards the audience. They all appear to have a swagger about them and also as every one of the characters is holding a weapon it appears to be intimidating which makes you look at the cover. Due to the clothes they are wearing and the formation they are in straightaway tells the audience that its of football gangs and firms and by the way they are dressed you would associate with the 1980's.